Food Lion is the primary place for grocery shopping in our community. Almost every time I go there, I maintain that I am not going back. To backtrack a bit, we have three Food Lion stores locally and one is not too bad, one is terrible and one is sort of in the middle. Of course, the most convenient one is the worst of the three. Admittedly, in a town our size, none of the three is that far nor are my other options, Wal-Mart (aka the evil place) and Farm Fresh.
So, my wife wonders, why do I continue to torture myself by returning to my worst option? Believe me, I wish that I knew. Other than force of habit and proximity, there is no discernible reason.
I suppose I should at the least attempt to justify my somewhat negative feelings toward Food Lion before I mail back my MVP card, ironically one of my smaller peeves. I have come to believe that customer service is either a misnomer at Food Lion or that they just do not care. There are often too few checkout lines open and those that are often do not have someone available to bag one’s groceries. Cashiers routinely come very close to completely ignoring the customer or they carry on a running conversation with someone nearby, often a non-customer.
I suppose that a case could be made that the things are irritating to me reflect the fact that my first job was in a grocery store and if my memory serves me correctly we were held to a higher standard. But my wife is also irritated from time to time though not as regularly as I seem to be.
I have wondered if the behavior at Food Lion reflects the fact that they feel they are either the only available choice or the default choice, in a sense, for most shoppers. Perhaps that is why that purchased the locations of a former grocery store here in town to prevent their being occupied by a competitor. Ironically, one of these sites has finally been sold and the other is on the market. This action came after along period of vacancy for these buildings.
And to help in my decision, one of other shopping options gives us old folks a small discount at certain times. Seems that it is time to move on.
- How clean is your grocery? (knoxnews.com)
Although I don’t eat there often, I am a big fan of Outback Steakhouses. One of their featured menu items is the famous bloomin’ onion. But I believe that their bloom has been trumped. There is a small division of Food Lion (numbering about 65 stores) known as Bloom. The stores operated under that name are decidedly more upscale than the Food Lion stores. Considering that I am no great fan of Food Lion, I certainly hope that their customer service is much better, because it needs to be. But I digress.
The Bloom folks created an ingenious billboard on Highway 150 outside of Mooresville,NC that was in action for several days last week. I’m purposely not using a picture as I want you to create your own mental image. So, imagine a giant fork standing 10 feet or so in the air, prongs sticking into a huge, juicy looking bite of steak which itself is in the middle of a billboard. Gets your attention, huh? To top it off, there were fans at the bottom of the billboard wafting fragrances created by charcoal and pepper flavored oil. The fans ran for 3 hours in the am and 3 hours in the pm.
I’m guessing that there was a lot of attention generated by the first billboard to use the sense of smell. Wonder how much steak they sold ? If nothing else , the creative bar for billboards has been raised to a new and quite different level. Perhaps we will soon seee, if not already, a talking billboard. The possibilities,alas, are limitless.
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